Contact, delivery and order details let us take payment, make products and deliver them.
Franks Clothing privacy
Your information, handled with care.
This Privacy Policy explains what personal information Franks Clothing collects, why we use it, who may receive it, how long it is kept and the rights available to you.
Last updated: 17 June 2026
Payment providers process card and wallet details. Franks does not receive your full card number.
You can unsubscribe from promotional email at any time through the message or by contacting us.
You may ask about your information, correct it or exercise another applicable data protection right.
This policy applies when you visit franksclothing.com, place an order, create an account, contact us, join a marketing list, leave a review or interact with Franks Clothing through connected services.
Who controls your personal information?
Franks Clothing is the data controller for the personal information covered by this policy. The controller decides why and how that information is used.
Trading name
Franks Clothing
Website
franksclothing.com
Privacy contact
Contact Franks Clothing
Business location
United Kingdom
Before publishing: add the legal name of the person or business operating Franks Clothing, a monitored contact email and the full postal business address.
Information we collect
The information collected depends on how you use the store.
Identity and contact
Name, billing and delivery address, email address, telephone number, account details and contact preferences.
Orders and transactions
Products, sizes, colours, order value, discount use, delivery status, returns, refunds and customer-service history.
Payment information
Payment status, method, transaction reference and limited fraud-check information. Full card details are handled by the payment provider.
Messages and reviews
Contact-form messages, emails, return requests, photographs supplied for claims, product reviews and social messages sent to us.
Technical and usage
IP address, browser, device, approximate location, pages viewed, referral source, cookie choices, errors and store interactions.
Security and fraud
Signals used to protect accounts, payments and the store, such as login activity, failed transactions and suspected misuse.
Where the information comes from
Most information comes directly from you. We may receive related details from payment providers, delivery companies, production partners, analytics providers, advertising platforms, social networks and fraud-prevention services.
How and why we use personal information
We use personal information only where a lawful basis applies. The basis can differ by activity.
| Activity | Information used | Reason | Lawful basis |
|---|---|---|---|
| Process and deliver ordersTake payment, make products, dispatch parcels and send order updates. | Identity, contact, order, transaction and delivery details. | To supply the goods you bought. | Contract |
| Handle returns and supportRespond to questions, claims, exchanges, refunds and complaints. | Contact, order, communication and claim evidence. | To perform the contract, meet consumer duties and resolve issues. | Contract / legal duty |
| Accounting and legal recordsKeep invoices, transaction records and required business records. | Identity, order, payment reference and transaction details. | To meet tax, accounting and legal duties. | Legal obligation |
| Protect the storePrevent fraud, secure accounts, investigate misuse and maintain service availability. | Technical, account, transaction and security details. | To protect customers, payments and the business. | Legitimate interests |
| Improve the websiteStudy performance, fix errors and assess how store features are used. | Technical, usage and diagnostic details. | To improve site reliability and shopping experience. | Consent where required |
| Send marketingSend news, offers or product updates where permitted. | Name, email, purchase history and marketing preference. | To promote Franks Clothing and relevant products. | Consent / permitted customer marketing |
| Measure advertisingUnderstand campaign results and attribute visits or purchases. | Cookie identifiers, device, browsing and purchase-event details. | To assess and manage paid advertising. | Consent |
| Publish reviewsDisplay submitted product feedback, subject to moderation. | Review text, rating and the display name supplied. | To share customer feedback and manage store content. | Legitimate interests |
Where we rely on legitimate interests, we consider the benefit to the business or customers, whether the use is needed and the effect on your rights. You may object to this type of processing in certain circumstances.
Who may receive your information?
We do not sell personal information. We share it only where needed for the purposes in this policy, for legal reasons or with your permission.
For card and wallet payments, transaction processing, refunds and fraud checks.
For making, packing and dispatching the items in your order.
For address validation, parcel delivery, tracking and delivery investigations.
For hosting, backups, caching, account functions, maintenance and technical support.
For permitted site measurement, error investigation and performance analysis.
For campaign measurement or advertising activity after the relevant permission is given.
For legal, accounting, insurance or business advice under suitable confidentiality duties.
Where disclosure is required by law, protects legal rights or forms part of a sale or restructure.
Suppliers acting as processors are expected to use personal information only for the service they provide to Franks Clothing and to apply suitable safeguards.
International data transfers
Some service providers may store or access personal information outside the United Kingdom. This can include global payment, analytics, advertising, hosting, communications and support providers.
Where UK data-transfer rules apply, we use a permitted transfer route. This may include a UK adequacy regulation, an approved transfer agreement, the UK International Data Transfer Agreement, the UK Addendum to standard contractual clauses, or another lawful safeguard.
You may contact us for more information about the safeguards relevant to your information.
How long we keep information
We keep personal information for no longer than needed for the relevant purpose, legal duties, dispute handling and the defence of legal claims.
| Record type | Usual approach |
|---|---|
| Orders, invoices and refunds | Kept for the period needed for tax, accounting, consumer and legal records; this will commonly be up to six years after the relevant transaction or accounting period. |
| Customer accounts | Kept while the account remains active, then removed or anonymised after a suitable inactive period unless linked records must be retained. |
| Customer-service messages | Kept for the time needed to resolve the request and manage any later complaint, dispute or legal issue. |
| Marketing preferences | Kept until you unsubscribe or the marketing list is reviewed. A suppression record may remain so we do not contact you again. |
| Analytics and advertising data | Kept according to our configuration and the provider’s retention controls, subject to your cookie choice. |
| Security logs | Kept for a proportionate period needed to detect incidents, investigate misuse and protect the service. |
Information may be anonymised so it can no longer identify you. Anonymised information may be kept for statistical or business analysis.
Your data protection rights
Your rights depend on the circumstances and lawful basis. They can include:
Ask for a copy of the personal information we hold about you.
Ask us to correct information that is inaccurate or complete information that is incomplete.
Ask for information to be deleted where there is no lawful reason to keep using it.
Ask us to pause certain uses of information in defined circumstances.
Object to certain processing based on legitimate interests and to direct marketing at any time.
Ask for eligible information you supplied to be provided in a reusable format or sent to another organisation.
Withdraw consent at any time where consent is the basis for the processing.
Ask about significant decisions made solely through automated processing where applicable.
Contact us to exercise a right. We may need enough information to confirm your identity and locate the relevant records. Most valid requests are handled without a fee and within one month, subject to lawful extensions for complex requests.
Marketing and cookie choices
Promotional email is sent only where we have permission or another lawful route permits contact with an existing customer about similar products. Every marketing email should include an unsubscribe option.
You can unsubscribe through an email link or contact us. We may retain a limited suppression record to respect the request.
Optional analytics and advertising technologies are controlled through the site’s cookie choices. Read the Cookie Policy for more detail.
Your right to object to direct marketing: you can ask Franks Clothing to stop using your personal information for direct marketing at any time.
Security, external links and children
How we protect information
We use technical and organisational measures intended to protect personal information from unauthorised access, loss, misuse or alteration. These can include restricted access, secure payment providers, encrypted connections, software maintenance, backups and account controls.
No online service can guarantee complete security. Contact us straight away when you believe an account, payment or message involving Franks Clothing has been compromised.
External websites
The store may link to social networks or other websites. Their privacy practices are controlled by their operators, so review the notice shown on the external service.
Children
The store is intended for a broad clothing audience but is not directed at collecting personal information from young children. A parent or guardian should place an order where the customer cannot lawfully enter the purchase contract themselves.
Questions, requests and complaints
Contact Franks Clothing first when you have a privacy question, wish to exercise a right or want to make a data protection complaint. Include enough information for us to identify the issue and the outcome you are seeking.
You have the right to complain to the Information Commissioner’s Office, the UK supervisory authority for data protection. You do not need to wait for a final reply from us, but contacting Franks first may allow the issue to be resolved sooner.
Contact Franks Clothing
Use the contact page and include “Privacy” in the subject or message.
Changes to this policy
We may update this page when our services, suppliers or legal duties change. The date at the top shows when the current version was published.
Privacy questions
Quick answers
Common questions about orders, payments, marketing and data requests.
Does Franks Clothing store my full card details?
No. Card and wallet payment details are processed by the payment provider. Franks may receive the payment status, method and transaction reference rather than your full card number.
Can I ask for a copy of my information?
Yes. Send a privacy request through the contact page. We may ask for information needed to confirm your identity and find the relevant records.
Can I stop marketing emails?
Yes. Use the unsubscribe link in a promotional email or contact us. A limited suppression record may remain so the request is respected.
Why is my address shared with another company?
A production, fulfilment or delivery partner needs relevant order and address details to make, pack or deliver your purchase.
Can Franks delete every record about an order?
Not always. Some records may need to be kept for tax, accounting, consumer, fraud-prevention or legal purposes after other information has been deleted.
Privacy request?
Contact Franks Clothing.
Send your question or request through the contact page and include “Privacy” in the message.